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7 Benefits from the Right Positioning for Ad Agency New Business

The FOUNDATION of an ad agency’s new business program is its positioning. When you have the right positioning it’s like fishing for a specific fish with  a particular bait. You know where the fish...

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Ad Agencies: 10 Tips That Separates the Best From the Rest

The agencies that win the most new business have a differentiating position from their competitors. “Most managers invest their time and energy in trying to make their firms better, when in fact they...

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The Top Advertising Agency Associations and Networks

A network of advertising agencies can improve your agency’s new business through collaboration, strategic alliances, and training. Whenever I speak, I’m often asked to recommend an agency network....

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5 Tips for Handling Social Media Negativity for Ad Agency New Business

You can’t let a few negative people dictate how you use social media for ad agency new business. Unless you are Rush Limbaugh, most of us don’t enjoy having others say negative things about us. We...

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10 Ways to Create An Ad Agency Blog That is Reader-Centric

A key to your agency’s blog success for new business is to put the user’s experience ahead of your own. People don’t have time to work hard for their information. You must be prepared to do some work...

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25 Ad Agency Blogs, Choose the Best that Understands Social Media

Review and decide which of these 24 agency blogs best understands and utilizes the popularity of social media. The following agency blogs have been submitted to Fuel Lines. Review and vote for the best...

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How to launch a blog for ad agency for new business — fast!

Agencies can’t afford to wait 6 months for social media to help generate new business, they need the business now. An agency blog serves as the central component for your agency’s social media...

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New Tool: Using Bit.ly Bundles for Ad Agency New Business

Bit.ly’s Bundles, a new multi-Link Sharing tool that uses one URL, helps with your content marketing, a key to using social media for ad agency new business. All of your blog content does not have to...

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Large Ad Agencies Coming Out of the Recession in Good Shape for New Business

  Small to midsize ad agencies should take note of how the big agencies have reconfigured themselves to take advantage of the changing advertising landscape and make some changes of their own. If you...

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QR Codes for Ad Agency New Business

  Agencies need to stay ahead of the curve and have a better understanding of the power of digital codes with the  rising popularity of QR codes and the predicted boom for smart phone adoption rates....

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